Lee Min-ho is a South Korean actor, model, and singer who skyrocketed to fame by his part in the film Boys Over Flowers, which has led to him now being the most-followed Korean actor on social media. He is one of the latest celebrities to endorse Ultherapy, the non-invasive facelift alternative, and one of the most popular treatments at VIDA. Recently, Merz Aesthetics, the makers of Ultherapy, welcomed him alongside Kim Hau Neul and Jeon So Min, fellow Korean celebrities—albeit women—into their family. According to the Asia Pacific President of Merz,

Nobody understands the pressure of conforming to beauty standards better than celebrities. Staying confident and embracing your unique self can be difficult when you live in the spotlight. We hope that their stories of overcoming these societal pressures to embrace their individuality and uniqueness inspires people in Asia Pacific to do the same.

Of course, it is not only Asia Pacific fans and followers who are being inspired by Ultherapy ambassadors, but those around the globe. However, this is the first cohort of Asia Pacific celebrity ambassadors for the technology, which underscores just how in-demand the treatment is worldwide.

What is Ultherapy?

Even though Ultherapy is touted as a facelift alternative and was originally designed to treat skin laxity on the lower half of the face and neck (the same areas as a facelift), it can technically be used anywhere that has loose skin. It is completely non-invasive and requires no downtime. As an added bonus, in the vast majority of cases Ultherapy is a “one and done” procedure with results that can last several months.

Ultherapy uses the power of ultrasound technology to deliver energy deep below the skin’s surface without harming the upper layers. It’s similar to the technology used when getting an ultrasound while pregnant. This allows the provider to see exactly where ultrasound energy is being directed in order to amplify collagen induction. Ultherapy results are not immediate since it is a collagen induction treatment, but nearly full results can be seen at the three-month mark. American celebrities like Jennifer Anniston (who are known for avoiding cosmetic surgery) are big fans of the treatment that tones, lifts, and tightens.

What You Get with Ultherapy

Ultherapy, by nature of its design, is incredibly personalized. It delivers the perfect amount of heat energy to various skin depths. Lines and wrinkles decrease while the clock turns back in the weeks following the treatment. The Korean celebs are part of the “See My Skin, Lift My Way” campaign that encourages confidence within a person’s one-of-a-kind beauty. This follows the 2022 “Social Media’s Influence on Confidence in APAC Consumer Study” by Merz, in which it found that 82 percent of people continue to edit photos they post online—and 56 percent were not confident enough to post unedited images.

Additionally, 93 percent of respondents said that aesthetic treatments (like Ultherapy) would help them increase confidence. Of the 4,000 respondents, on average each person stated that they spend 20 minutes editing a photo before posting—an exceptionally long time per photo. The results were foundational in Merz launching the Serendipity Journey Confidence Beyond the Frame campaign, which is designed to empower everyone to love themselves at their best (non-filtered) version.

Learning to Love Yourself

According to one dermatologist who commented on the campaign, “The prevalence of photo filters and retouching tools on social media has led to ‘perfected’ images becoming the norm, creating an unrealistic standard of beauty like never before.” However, aesthetic work that is low-risk isn’t just about getting “perfection” or helping with appearances, but empowering people to love themselves. As for Lee Min-ho, he says that, “Confidence is looking back with no regrets. Envisioning a future I hope to create, and seeing my present self for who I am.”

Ultherapy can be a fantastic tool to help turn back the clock and keep skin youthful and taut. However, the skill of the provider is just as important as the treatment itself. Providers at VIDA are CAE, highly skilled, and can help you make the most of your Ultherapy treatment. You can also combine Ultherapy with complementary procedures like Botox and fillers. To learn more about Ultherapy and other treatments at VIDA, schedule a complimentary consultation today. Call the office during business hours or complete the online contact form for the fastest response.